South Africa's flourishing beer culture has seen a surge in microbreweries and brewpubs, now comprising a substantial portion of the market. Three passionate homebrewers aim to open a brewpub, crafting unique artisan blends with local ingredients. The project entails designing a brewpub with transparent microbrewery operations, establishing a distinctive brand identity, creating a menu with suggested food offerings, and designing unique beer bottle labels to complete the establishment's identity.